Project Description

QV Baby

598k

Reach

10,000

Likes

3,200

Participations

Industry

Health & Beauty

Objective

QV wants something creative and engaging. They would like to create awareness and hype among the parents, which consecutively leading to conversion.

STRATEGY

AR effect is something creative and fun on the social media, and most importantly, it’s engaging!

We created a few AR effects for QV to run “QV Baby Playtime with Tim” contest. Parents who took the most creative photos by using QV’s AR effects will win away cash and QV Baby products.

Solution

• Campaign Name
• AR Effects
• Content Creation
• Contest Management
• Media Buy (Facebook, Instagram)

Result

This campaign has successfully garnered over 3,200 participations on Facebook & Instagram. We have successfully created the hype of using QV Baby’s AR filter among the mother group within this 6 weeks of event period.

AR Filters
QV Baby Playtime with Tim

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