Many youngsters from Generation Z have never heard about Ovaltine. With the help of digital world, we get to spread Ovaltine brand to Generation Z, as well as reminding everyone else about the brand.
We helped them built a Facebook Page from scratch, and garnered over 25,000 followers with optimized budget. We also organized giveaway contests from time to time to attract social media users, especially youngsters to participate in the campaign. With all the activities we done for Ovaltine, they successfully show presence in the digital market with fairly high engagement rate.