Project Description

Super x Essenso
22.85
Return On Ad Spend
1.1M
Impression
540K
Reach
Industry
Food & Beverage
Objective
Super and Essenso would like to take the chance to boost online sales in Shopee during the past Movement Control Order.

STRATEGY
During Movement Control Order, everyone is unable to step out from home to do groceries and online shopping suddenly becomes a hit. Super and Essenso grabbed this golden opportunity to run sales campaign and contest to boost their sales on Shopee platform and they successfully achieved a very high Return On Ad Spend for the month of April 2020.